CERTIFICATE PROGRAM IN DESIGN THINKING

30,000.00

Clear

Description

This two-day program delves into the fundamentals of the Design Thinking approach by immersing you in collaborative exercises, dynamic discussions, relevant readings, and quizzes. You will experience the power of Design Thinking concepts to create a path to innovation, unveil new possibilities, and make a greater contribution to your organization’s future success.

Topics covered include fundamental principles of Design Thinking, the Design Thinking process steps, and awareness of some of the tools used in Design Thinking.

 

Learnings and Benefits from the Session:

  • Emerging decision makers build their expertise in this workshop with specific design tools and methods as well as understand the end to end human-centered framework.
  • Uncover opportunities and hidden potential in your organization.
  • Learn the framework that helps build ecosystems
  • Align various stakeholders and leaders towards a single purpose
  • Create a culture of design and empathy in your organization
  • Create real business impact over sustained periods of time
  • Understand tools and techniques that are shaping the world today

 

Trainer Profile:

David P. Issac

David comes with over 24 years of extensive experience designing processes and business process improvement to enhance customer and stakeholder experiences. David is a certified Design Thinker from MIT Sloan. He has consulted and trained more than 100+ organisations in India and abroad which include companies like Aon Hewitt, Airtel, Prudential, First data etc. using the design thinkers creative mind-set to design innovative solutions, transforming process and user experience.

David is currently consulting organisations for business transformation using a blend of Design thinking, Innovation TRIZ – Theory of the Resolution of Invention-Related Tasks and DFSS- Design for Six Sigma. He is a certified practitioner of TRIZ Innovation by The International TRIZ Association at Level3.

Upcoming Batches
Bengaluru18 - 19 October 2019Enroll

 

 

Nimesh Pilla

Nimesh comes with over 15 years of extensive experience in Experience Design, Service Design and Brand Strategy to enhance customer experiences and create stakeholder value through Business Innovation.

Previously he was the Principal Design Strategist for IBM Ix for India markets, Head of Design Strategy at Future Group’s business Innovation Team and DGM Design at Godrej.

After his Bachelors at NID, Nimesh did his Masters in Strategic Design Management at Politecnico di Milano, Italy. Over the years he has consulted to numerous organizations large and small.

 

 

Arvind Lodaya

Arvind is a strategic innovator and brand consultant. He consults on service & business innovation and branding, design and tech. He teaches at premier institutes in India & overseas—and has been involved in several startups, including an environmental NGO, a museum on conflict, a skilling initiative and a design-led business incubator.
While at Ogilvy he led the corporate rebranding of ICICI and also co-founded the Deccan Centre for Innovation & Design

He has been invited to a lot of institutions such as IIT-G to advise on its BTech program, Impact Business Leaders, University of Stellenbosch, ISB, Ambedkar University and Startup Village to lead programs on Design and Business Innovation.

 

 

Kshitij Marwah

Kshitij is a MIT TR35 “Most Innovator of the Year” Under The Age of 35, co-founder of the MIT Media Lab India Initiative and was also on the Forbes 30 under 30 list for 2018. He is a double graduate from Harvard-MIT Health Sciences and Technology program and the MIT Media Lab.

His curriculum developed at MIT has been deployed across Fortune 500 companies and top universities across spectrum enabling a new generation of innovators and spin-offs to tackle some of the hardest problems affecting these organizations. He has numerous publications and patents to his name and his inventions have been showcased across Forbes, USA Today, WIRED, TechCrunch amongst others.

 

 

What Will You Learn and Do at the Workshop

    1. Importance of Design and What is Design Thinking.
    2. Writing the Problem Statement.
    3. Understanding Stakeholders and Users.
    4. Personas, Empathy Maps.
    5. Current Scenarios to identify pain points.
    6. Ideation and Storyboarding.
    7. Deriving Goals from Ideas.
    8. Future Scenarios and Moments of Max Impact.
    9. Prototyping.

 

Course Content:

Day 1:

  1. Importance of Design and What is Design Thinking – Importance of design in today’s economy; Design Thinking Principles; What is meant by a “experience”
  2. Writing the Problem Statement – Technique to identify and write the right problem statement
  3. Understanding Stakeholders and Users – Business Goals and priorities, Vision Statement; Techniques to understand behavior of consumers
  4. Personas, Empathy Maps – Deriving Insights, Segmentation, and Techniques to create Persona and Empathy of Users

Day 2:

  1. Current Scenarios to identify pain points – Current Journeys of personas and prioritization of focus areas
  2. Ideation and Storyboarding – Ideation and Storyboarding tools and techniques
  3. Deriving Goals from Ideas – Identify Business goals through prioritization techniques
  4. Future Scenarios and Moments of Max Impact – Visualize the future state and prioritize the “moments”
  5. Prototyping – The goals of prototyping; Designing Prototypes

 

Post Workshop Engagement – Applying the learnings in a real-world scenario

To further reinforce and implement their learning’s, participants work on a real-world business problem under the mentorship of a QGLUE Designer in Residence.

This will be made possible via Skype/Conference calls and regular follow-ups, in a period of 4-6 weeks post the workshop.

The participants will undergo the following stages:

 

1) Identify and Review the real world problem statement: The participants in conjunction with the Design Coach identify a real world, complex problem and work through the identified Problem, reframe as necessary and elevate the problem to represent human needs beyond the technological or business needs.

2) Field Research and Synthesis: The team go on the field and learn about user’s motivations, concerns, inhibitions and their needs.The Design Coach reviews the approach and offers methods to extract insights from realms of data collected

3) Ideating and Building Customer Journeys: Ideation is a change of mindset, judgment free thinking, responding and a sense of collaboration with other participants.It is essential we see solutions in the form of journeys. This allows for a broader canvas and a holistic view and allows for comparison between what is and what should be.

4) The 3 P’s – Prioritisation, Prototyping & Presentation: Creativity and holistic thinking allows for lofty ideals and ideas, it is essential these are prioritised, prototyped and tested on the practicality of implementation.Present findings and solutions to the Design Coach.

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Feedback From Participants

 


“A great exercise to unlock new opportunities! The discovery and ideation phase clearly helped in better understanding and articulation of pain points.”


– Microsoft


“The strength of the workshop is keeping participants focused and driving on the same path together with different
mindsets.”


– Renault


“The storytelling approach and the ability of the trainer to walk us in a virtual story of the solution to transform from complexity to simplicity.”


– First Data

 


“The facilitator is the best part about the Design Thinking Bootcamp Workshop. His knowledge and excellent delivery lead to value-driven learning.”


– Soprasteria


“Very insightful workshop. Learnt a lot of new things. The examples and use-cases shared during the DT Workshop were quite relevant to the content.”


– Mercer


“An extremely user-centric workshop with an approachable, friendly and supportive trainer. The content was relevant for me with pratical exercises.”


– UNICEF

 

Frequently Asked Questions:

What is Design Thinking?
A process of creative problem solving which helps one in creating human centred products, services and processes. It not only helps one tp solve the problem but also helps one in identifying the right problem and empathise with their consumer.
What’s so special about this course?
  1. We offer you an experiential course wherein you would get the opportunity to implement your learning through a real world business problem, because often with Design Thinking one of the major obstacles faced are during implementations.
  2. Our trainers are not just design thinking practitioners, they also bring with them vast amount of experience spanning across different sectors and markets.
  3. We offer you a set of most powerful Design thinking tools from a plethora of tools available in the world today, to help you solve problems in a simple way which otherwise look complex and mutil faceted.
What is the Certificate process?

This is a two-step certification program:

Step 1 
Certification of workshop completion:
After attending the 2-day workshop

Step 2 
Certificate of project completion:
The second is a certification of completion, given after fulfilment of D.Learn, which is the post workshop engagement project. For more details, please download our brochure.

What is the typical batch size of the workshop?

The batch size ranges from 15-20 participants. This if for a more personalized experience and more time & attention is given to each participant.

Is it for service or product?

It is neither, it is a discipline that teaches you to integrate Businesses, People and technology, for solving any complex problem or situation that has a human touch point.

What is the real value of the workshop?
  1. Helps you create not just good solutions, it enables you to create desirable solutions.
  2. Equips you with skills to solve difficult problems in a creative and simple way using a formalized framework which otherwise look very complex.
  3. There is a plethora of design thinking tools and techniques available which could prove to be overwhelming for a design thinker. We offer you a set of 36 most powerful methods that could be combined depending on your need and complexity of the situation to produce effective and human centric solutions.
What kind of people usually attend this workshop?

There’s no eligibility criteria for the workshop, thus people from all backgrounds and designations attend the workshop.

How will Design Thinking help me in my workplace?
  1. Helps you create not just good solutions, It also creates desirable solutions, that are implementable.
  2. Equips you with skills to solve difficult and hairy problems in a creative and simple way using a formalized framework.
  3. Helps you identify the correct problem and the underlying questions, segregate them and address them individually to find better solutions that are 
How is this different from the online courses on DT?

Online courses only offer theoretical knowledge, whereas here we do things practically. Learning by doing, which is guided by our DT mentors in the 6 week, D learn programme.

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