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What does your customer want next?

Learn to figure out what consumers are going to want before
they do.
Our primer will provide you with the essence of trend spotting and the necessary tools & methods to accelerate your innovation.

The 1st ever Consumer Trend Academy is here!

The end-to-end trend methodology to help you identify and run with meaningful business opportunities

Trend-driven Innovation India report all set for launch

TrendWatching – QGLUE report amalgamates the basics of the trend hierarchy, trend framework and trend analysis crowdsourced from previous trend-driven innovation workouts. Get a gist on how to identify consumer trends and detect emerging expectations before your competitors catch on.
Get a sneak-peek into consumer trends and steal

TrendWatching Partners with QGLUE for India!

Founded in Amsterdam in 2002, TrendWatching is one of the world’s leading consumer trend firms, supported by a network of 1,700+ spotters in more than 80 countries, relentlessly scan the globe for emerging consumer trends and new innovations.

Their core team is based in Amsterdam, Berlin, Singapore and New York, and is supported by associates and partners in more than 20 countries.

Their trend updates inspire 100,000+ business professionals from 180 countries, subscribing via email, WhatsApp, Telegram, Slack and more.

Trainer’s Profile
Livia Fioretti
Based in Barcelona, but with a professional background split across various advertising agencies and consultancy firms in Europe and Latin America, Livia’s passionate about consumer trends and has a wealth of experience helping Latin American brands to further their purpose missions. She has presented TrendWatching keynotes and workshops to business professionals in over 30 cities across the globe.

As Head of Academy, Livia helps TrendWatching clients around the world to enact meaningful change using our Purpose-Driven Innovation methodology, while also planning and executing TrendWatching Academy’s global e-learning strategy. Having previously managed tw:in, TrendWatching’s 900-strong spotters’ network, Livia has a firm understanding of how trends manifest across continents. She brings her ‘glocal’ expertise to bear as the content lead for Latin America; producing reports, workshops and keynotes to help clients seize emerging opportunities in the region.

Livia has worked on creative projects with Warner Media, BBK and General Assembly, and provides ongoing mentorships to students at HEC Paris, Hogeschool van Amsterdam and the University of Newcastle (among others).
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