The Trend-Driven Innovation (TDI) methodology developed by TrendWatching addresses a powerful, counter-intuitive truth to anticipate what people want next: “Stop looking at customers and start looking at businesses”. That means learning how to draw powerful insights and identify patterns from the way leading brands and disruptive startups – from Apple to Airbnb, Spotify to Swiggy – redefine customer expectations and create meaningful business opportunities.
This virtual instructor-led workshop has been designed to give you the basics of the Trend- Driven Innovation methodology by immersion in collaborative exercises, dynamic discussions, relevant readings, and quizzes.
The Trend-Driven Innovation (TDI) methodology developed by TrendWatching addresses a powerful, counter-intuitive truth to anticipate what people want next: “Stop looking at customers and start looking at businesses”. That means learning how to draw powerful insights and identify patterns from the way leading brands and disruptive startups – from Apple to Airbnb, Spotify to Swiggy – redefine customer expectations and create meaningful business opportunities.
This virtual instructor-led workshop has been designed to give you the basics of the Trend- Driven Innovation methodology by immersion in collaborative exercises, dynamic discussions, relevant readings, and quizzes.
Trend-driven Innovation India report all set for launch”
The TrendWatching – QGLUE report amalgamates
the basics of the trend hierarchy, trend framework
and trend analysis based on crowdsourced
insights from the participants of our previous trend-
driven innovation workouts.
Get a sneak-peek into consumer trends and steal inspiration.